Targeted Updates roll out for LinkedIn company pages.

Finally, we have lift off with the new targeted updates from your company LinkedIn page. That means when you send an update to your company followers, you can target who to send your update to by choosing:

  1. Company size
  2. Industry
  3. Function
  4. Seniority
  5. Geography.

Very cool! Here is a quick video from LinkedIn to show you how it works.



It’s worth just noting that when it comes to choosing industry, you need to click on the little triangle drop down to see the selection behind it. See below.

Great new feature, thanks LinkedIn. Another great reason to use you LinkedIn company page in your online marketing mix.

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